Course Details

Digital Marketing Course Training In Sialkot

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  • Overview
  • Curricculum

Course Description

Welcome to the in-depth Digital Marketing course offered by IDS Institute! The goal of this course is to teach you a comprehensive grasp of the ever-changing online industry and the dynamic landscape of digital marketing tactics, tools, and approaches.

What You'll Learn

Who this Course is for

Our Digital Marketing course welcomes students, professionals, entrepreneurs, career changers, freelancers, and enthusiasts eager to explore and excel in the dynamic realm of digital marketing. Whether you’re looking to augment your skills, boost your business, switch careers, expand services, or simply delve into digital marketing, this course equips you with the knowledge and practical know-how to succeed in today’s digital landscape.

Curriculum

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  • Lesson 1: Understanding the Digital Marketing Landscape
  • Lesson 2: Evolution and Importance of Digital Marketing
  • Lesson 3: Digital Marketing Channels Overview
  • Lesson 4: Digital Marketing Strategies and Objectives
  • Lesson 1: Social Media Platforms Overview
  • Lesson 2: Social Media Strategy Development
  • Lesson 3: Creating Engaging Content for social media
  • Lesson 4: Advertising on Social Media Platforms
  • Lesson 1: Content Marketing Basics and Strategy
  • Lesson 2: Content Creation and Optimization
  • Lesson 3: Blogging and Article Writing for SEO
  • Lesson 4: Visual and Video Content Creation
  • Lesson 1: Introduction to SEO
  • Lesson 2: Keyword Research and Analysis
  • Lesson 3: On-Page SEO Best Practices
  • Lesson 4: Off-Page SEO Strategies and Link Building
  • Lesson 5: SEO Tools and Analytics
  • Lesson 1: Introduction to Email Marketing
  • Lesson 2: Building Email Lists and Segmentation
  • Lesson 3: Crafting Effective Email Campaigns
  • Lesson 4: Email Automation and Analytics
  • Lesson 1: E-commerce Fundamentals
  • Lesson 2: Optimizing Product Pages for Conversions
  • Lesson 3: CRO Techniques and A/B Testing
  • Lesson 4: Retargeting and Cart Abandonment Strategies
  • Lesson 1: Basics of PPC Advertising
  • Lesson 2: Google Ads Fundamentals
  • Lesson 3: Campaign Creation and Optimization
  • Lesson 4: PPC Analytics and Conversion Tracking
  • Lesson 1: Website Fundamentals and Structure
  • Lesson 2: On-Page SEO Techniques
  • Lesson 3: Off-Page SEO Strategies
  • Lesson 4: Mobile Optimization
  • Lesson 1: Introduction to Analytics Tools
  • Lesson 2: Understanding Data and Metrics
  • Lesson 3: Interpreting Analytics for Marketing Insights
  • Lesson 4: Reporting and Performance Measurement
  • Lesson 1: Creating a Digital Marketing Plan
  • Lesson 2: Budgeting and Resource Allocation
  • Lesson 3: Implementing and Executing Strategies
  • Lesson 4: Monitoring, Evaluation, and Adaptation
PKR 25000/Full Course

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